Marketing automation
Build an SMS win-back flow
Automatically text guests who haven't visited in 30 days with a personalized offer that pulls them back.
7 min read ~15 min to completeIntermediateUpdated Aug 18, 2026 Helpful for 92% of operators
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Common issues
The flow shows 0 sends
Check the inactivity window and confirm you have guests past that threshold. Make sure your SMS sender number is provisioned under Settings → Messaging.
Guests reply 'STOP' but keep getting messages
STOP opt-outs are honored automatically within 24h. If a message sends sooner, re-save the flow to refresh the suppression list.
Pro tip
Win-back SMS sent between 2–4pm local time gets the highest same-day redemption rate.
What's new
- Aug 18, 2026 — Added spend-tier segmentation as a default branch.
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